In the face of new technology and budget cuts, the Canadian Broadcasting Corporation is mulling the sale of its downtown Toronto headquarters, a move network officials admit may shake staff morale and its public image.
“I understand the attachment that people make to those kinds of symbols,” said Fred Mattocks, general manager of media operations and technology for CBC English services.
“But our connection with Canada has never been about a building. It’s always been about programming and content.”
“I understand the attachment that people make to those kinds of symbols,” said Fred Mattocks, general manager of media operations and technology for CBC English services.
“But our connection with Canada has never been about a building. It’s always been about programming and content.”
